We bring different perspectives to the table and share a passion for building distinctive spirits brands through purposeful strategy, thoughtful execution and real connection.

Our Team

We bring different perspectives to the table and share a passion for building distinctive spirits brands through purposeful strategy, thoughtful execution and real connection.

Brand Ambassador
Southern California

Sales Manager
Southern California

Sales Manager
Louisiana

Beau Fransen

Rocco Farello

VP of National Accounts

VP of E-Commerce and Paid Media

Sales Director
Southern California

Sales Manager
Southern California

Sales Manager
Northern California

Ashlynn Ritter

Rob Maloney

Emilio Mosqueda

Adrián Lizano

Matt Herman

Founder & CEO

Matt Herman

Founder & CEO

Rocco Farello

VP of National Accounts

Chief Operating Officer

Krishen Jani

Chief of Staff

Krishen Jani

Chief Operating Officer

Michelle Wang

Andrew Tweedie

VP of E-Commerce and Paid Media

Christian Crehan

Andrew Tweedie

Michelle Wang

Chief of Staff

Adrián Lizano

Sales Director
Southern California

Ashlynn Ritter

Sales & Demo Manager Southern California

Rob Maloney

Sales Manager
Southern California

Christian Crehan

Brand Ambassador Southern California

Emilio Mosqueda

Sales Manager
Northern California

Beau Fransen

Sales Manager
Louisiana